Speed Optimization of WordPress Website [2024 Update]

Speed Optimization: In the modern age of technology, websites are getting faster and faster in no time. As the technology evolves, businesses compete for top positions on Google search result pages. If you are well aware of the ranking factors for Google search result pages, It’s obvious that the Speed Optimization of your website plays a vital role.

If you are a web developer or a website owner, you can make your website super fast by applying these tips below.


Page speed depends on many factors:

  1. Hosting Server Speed
  2. Connection Speed
  3. Contents being loaded on the webpage
  4. Processing/Rendering Power of the Device

Tips to Improve WordPress Website Speed

Every website differs by its type/category and so as speed. So a single method can not be applied to all websites for Optimization. This guide covers almost everything that you can do to optimize a WordPress website.

1. Migrate your Website to a Faster Hosting

Hosting plays an important role in the speed of a webpage. As all the contents are stored on the server, so if the server is processing your files slowly – your device will receive the web pages in more time than usual.

No matter which plugin you use, or how smaller your webpage size is, Speed will not be boosted unless you change your hosting provider to a faster one.

2. Use a Valid SSL Certificate

Always add a valid SSL certificate to your domain as it will verify the authenticity of your website content and avoid cyber attacks on the data of your visitors. If your website doesn’t have a valid SSL, it will mark your domain as a spammy one and hence will increase the load time of your webpage.

Nowadays, almost every hosting company provides a Free SSL certificate for each domain you attach to their servers. It helps to keep your website secure and encrypted.

3. Load Fonts Locally

Websites often use Google fonts or other fancy fonts to make the User interface more attractive. But mostly they are being loaded from a third-party website, which adds an HTTP request as well as extra server load.

To do this, there are plenty of plugins available like Google Local Fonts, OMGF, and Custom Fonts. After installing the selected plugin, go to the settings of the plugin and host your Google fonts locally on your server.

4. Optimize Images

Most webmasters don’t pay attention to the images being used in their web pages. Old image extensions like JPG, PNG, JPEG, and AVIF are slow in loading and cause extra response time.

Speed Optimization of WordPress Website [2024 Update]

Always optimize your images and upload them in the latest and light formats like WEBP or SVG for faster loading. You can use any online image converter like Pixelied or Cloudconvert. They can help you reduce image size without losing image resolution or quality.

Another thing that is ignored widely while optimizing images is “Image Size”. Most webmasters upload images having any size, For example, if the container has a max size of 500×250 pixels, they upload images of 1000×500 or 1260×350 pixels. And when the browser renders these odd-sized images, it adds some extra load time. So, always use properly sized images with the correct dimensions.

5. Remove Unused CSS/Js

The biggest challenge in optimizing the website speed is to remove unused CSS files and JS scripts that are being loaded. But it’s not that technical, just need some careful steps to monitor and unload/defer selected scripts manually.

  1. Test your website using Page Speed Insights.
  2. Check which files/scripts are being loaded but are not used on the page.
  3. Now install the File Manager Plugin on your WordPress website.
  4. Carefully look for those scripts that are being loaded on the web page but are unnecessary.
  5. Delete the script by following the hierarchy location.
  6. Check functionalities and Design Layout thoroughly after deleting or editing any script.

Continue… Stay Tunned.

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